Who we are

Just three co-founders with a shwack of unique experience...
And a powerful network of expert contractors.

Johnny Tortorici
Johnny Tortorici
Business Manager,
Website Builder

Johnny makes sure TheIdea is running smoothly and the bills are paid; Business is always running smooooth.

Peter Tortorici
Peter Tortorici
Technical Consultant,
Developer

Peter makes sure clients are happy, and that they understand the technical aspects of their ideas. Clients are always happy

Simon Gooder
Simon Gooder
Project Manager,
Front-End Designer

Simon organizes things and ensures delivery. He designs beautiful website experiences and easy-to-use apps.